| Monday, November 21, 2005 |
| Mrs. Fields |
Mother's/Father's Day Ads for Mrs. Fields. I wasn't too fond of them to begin with, and they still need some adjusting, but they've been chosen to be presented to Mrs. Fields and their agency, Richter7, so I guess they;re not all bad.
Creating the ads taught me that life would be easier if you could just photoshop your socks clean. They look pretty clean, right?
Anyway, to top things off, I did a DVD case as an extra promo concept. The idea was for Mrs. Fields to partner with a movie shop in the mall. For a few bucks more, you could add the Mrs. Fields "DVD" along with your regular purchase. Inside, there was a coupon printed on a blank/recycled DVD good for a dozen cookies redeemable at Mrs. Fields. Notice the DVD cover doesn't quite match the print ads (border...?), so that'll have to be fized. Anyway, right now, its sort of a half-baked job...but I guess that's fitting for a cookie campaign.
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posted by Brett Crockett @ 11:45 AM   |
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